The 2012 Super Bowl Ads Winner (according to my highly biased opinion) is…..
For the second year in a row, I have to give a HUGE shoutout to the motor city! Featuring Clint Eastwood and a GO AMERICA theme, this a great followup to last years Eminem commercial.
Having been raised in the heartland, these kinds of commercials definitely give me a warm fuzzy! The demographics for this ad are GREAT! Heartland people who have watched their livelyhoods dwindle, men over 40 who love Clint Eastwood, Gen X and older who knew a time when we had manufacturing and everything did not come from China PLUS it is targeting a demographic with money to spend on a car (more about that later).
It is a Buy American, sentimental piece that will sell more cars! Y



